The Latest

And Greatest from Lime Valley
Lime Valley Acquires Web Development Firm VoyaguerWeb

A Growing Company! Lime Valley Acquires Web Development Firm VoyageurWeb

Lime Valley Has Grown!

As of January 3, 2017, the Lime Valley home office welcomed three new staff members as the acquisition of VoyaguerWeb, Mankato, MN became official. Details of the acquisition took several months to iron out, but in the end both parties came away from the deal very pleased and excited about the future.

VoyageurWeb and Lime Valley have had a long history of cooperation and working together, teaming up on projects and on special efforts for area non-profits. In addition, both companies share a strong commitment to education. Through work on various college program boards to continuing internship programs and ultimately hiring students, this belief in education stands out. The familiarity and mutual admiration between the two companies allowed the acquisition process to move forward smoothly.

Read More
Marketing Budget.

3 Tips to Help your Company Through Difficult Financial Times

Don’t Panic! Now is the Time to Advertise & Promote

When the economy flounders and business drops it is easy to go into panic mode and cut spending. Oftentimes the marketing budget is the first to be slashed because it is not seen as integral to the survival of the company. As Henry Ford observed, this makes very little sense.

There are three things you can do that will help you through difficult financial times: stay in front of your customer, sharpen your strategy and utilize an advertising agency with the expertise to help you reach your customers without wasting precious resources.

Read More
NGS Tradeshow Solution LVAI Storyboard Nov 2016

It’s Show Time!: Lime Valley Develops Effective & Economical Tradeshow Solution for New Generation Supplements

A tradeshow booth or display needs to do two main things. First, it needs get the attention of show attendees. Second, it must communicate clearly what exactly a company does. But for New Generation Supplements, it needed to do something else; it needed to be economical and easy to set up.

Read More
Website Documentation Examples

Website Documentation Tips: Dude, Where’s My Domain?

Every website is like a unique snowflake. But, no matter how different each one is, every website on the World Wide Web will always have the following two things: a domain and a host. But do you know where your website’s domain is registered? Where it’s hosted? What about your CMS login information? One of the most essential but often overlooked parts of maintaining a successful website is knowing its ins and outs, and having well-kept website documentation will help you accomplish this.

Read More
Yvonne Cariveau (VoyageurWeb) and Brian Maciej (Lime Valley)

Lime Valley Advertising and VoyageurWeb Announce Ownership Agreement

MANKATO, Minn. – Lime Valley Advertising, Inc. has announced that it has entered into a purchase agreement with VoyageurWeb, a leading web development company in Mankato, Minn. The agreement, to be finalized on December 30, 2016, includes Lime Valley’s acquisition of the web development, design, content updating and social media aspects of the company, along with the name VoyageurWeb.

“This agreement was carefully crafted by both parties. We have the utmost respect for all of VoyageurWeb’s accomplishments,” said Lime Valley Advertising President Brian Maciej. “We look forward to continuing the tradition of providing high quality web development, service and support. In addition, we are excited to provide VoyageurWeb customers with expanded creative service offerings.”

Read More

Keeping it REAListic: Creating an Effective & Achievable Marketing Plan

For many companies whose fiscal year mirrors the calendar year, the fourth quarter is a mix of hurry up and finish this or, sell all of these and most of those before the end of the year. It is also the time of year for developing a marketing plan, setting the advertising budget and establishing priorities for the upcoming year. Well, maybe not.

All too often marketing communications plans get left until the last minute or are executed on the fly. And for many, it’s not because they don’t need marketing communications materials or don’t want them, it’s because for many, developing a marketing budget is still one of those great unknowns. But it doesn’t have to be.

Read More