Keep the Cobwebs Away, Keep the Customers Coming
Have you ever been to a website that is broken or so out-of-date that you’re unsure if the company is even still around? What impression did it have on you?
A website is like having your front door open to the world 24/7, so keeping it accurate, functioning, and secure is extremely important. Don’t leave money on the table by making a bad first impression. Just like a tangible office building, a website is not something your company can afford to build and forget.
There is not necessarily a “one size fits all” plan for website maintenance. However, there are some basic housekeeping items that every website should have from time to time.