MRCI had grown, changed and expanded over the years to the point that its name, Mankato Rehabilitation Center, Inc. (MRCI), no longer represented the organization accurately. The organization had grown beyond the boundaries of Mankato and was no longer rehabilitation focused.
Lime Valley assisted MRCI in the development of a new identity. Through a collaborative effort, Lime Valley developed several potential names that represented MRCI in the present and would remain strong into the future. MRCI chose to become Managed Resource Connections, Inc. (MRCI) and a sleek, modern logo was developed to solidify their new identity.
River’s Edge Hospital • St. Peter provides quality care to patients throughout the greater St. Peter area. As the hospital prepared to take the next steps in its growth, it was ready to evolve its identity and approached Lime Valley to do so. This evolution included updating the hospital’s name, refreshing the logo and introducing a new color palette.
The hospital’s name was updated from River’s Edge Hospital and Clinic of St. Peter to River’s Edge Hospital • St. Peter. The logo was modernized and given a striking new color palette.
In order to complement the South Central Workforce Council’s mission of developing and maintaining a quality workforce, a logo was developed that portrayed a structured environment focused on collaboration and diversity.
Project Detail: The new, attractive and updated Windings logo better reflects the company’s products, values and position in the marketplace.
The new logo redesign represents a progression from the original logo, appealing to existing and new customers. The logo features a modern font, imagery and colors to appeal to the broad range of target markets and industries served.