Visit Mankato

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Visit Mankato

In order to promote the building expansion of the Verizon Center, Visit Mankato was looking for a direct mail piece that would create high-level impact in front of a range of audiences looking for locations to hold meetings and conventions. Lime Valley developed a theme, Building Momentum, which highlighted the expansion efforts, and applied it to a lenticular postcard. The progressive design, combined with the ability of the lenticular format to display multiple images by adjusting the visual angle of the piece, created immediate interest and delivered Visit Mankato’s message in a unique and memorable way.