Midwest Dairy Association

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Project Detail:
Midwest Dairy represents over 7,000 dairy farm families in ten midwestern states.

Lime Valley created an annual report in an unusual format to fully engage the recipient. Midwest Dairy’s key message “Bringing Dairy to Life” appears no matter what page the reader is on. The layout featuring other key messages and visuals keep attention and comprehension high throughout the book.

The new format and size took the Annual Report to another level and was well received.