Identity System: Midwest Poultry Federation

This design incorporates relatable visuals that connect to the industries served by Midwest Poultry Federation. The logo has a modern and professional presence, which positions the organization as a trusted resource. The logo design presents a contemporary twist on a classic style of identity. The contemporary nature of the logo was especially important as it is used to market to the Midwest Poultry Federation’s annual conference. This puts the logo in a high-profile position, in front of conference attendees, regional media as well as the general public.