C & A Pro Skis customer base now includes many of the millennial age group. The site incorporates a variety of cool customization configurators that allow users to actually choose different color combinations for the snowmobile skis and see how those colors will look before actually purchasing them online through an e-commerce solution.
The special photo viewers enhance user experience, as does the ability to view 3-D interactive models of the skis. In order to appeal to their growing audience, Lime Valley designed the website and incorporated a live Instagram feed into the site. This level of enhanced user experience puts C & A Pro Skis ahead of the competition.