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Brand Integration: Aluma Trailers

Brand Integration: Aluma Trailers

An integrates marketing program with Aluma Trailers began with changing existing marketing messages from a manufactured product focus to an emotionally driven appeal. High quality aluminum trailers represent more than hauling, they now represent a lifestyle for those end-users focused on adventure.

A national ad campaign including television, trade magazine advertising, digital media and social media was built around the new theme, planned and executed. The campaign created a sense of excitement and energy. Project management provided by Promotions Powerhouse.

Project Info

Aluma Feature Image
Aluma ATV Print Web Ad
Aluma Car Hauler Print Web Ad
Aluma Snow Print Web Ad
Aluma Facebook Page
Aluma Web Design
Aluma Editorial
Aluma Editorial Trailer Body